I reshaped Perfume.com’s digital storefront to mirror the elegance and diversity of its 13,000+ fragrance lineup—designing a visually rich, easy‑to‑navigate interface that guides users effortlessly to celebrity scents, gift sets, best sellers, and rare finds. Prominent “up to 70% off” highlights and curated collections spark discovery, while a streamlined checkout keeps the focus on indulging in luxury at unbeatable prices.